LinkedIn is evolving. What was once a straightforward platform for professional networking and career progression is now a dynamic space where the lines between professional achievements and personal experiences are increasingly blurred. This shift is driven by a surge of user-generated content (UGC), challenging our traditional notions of what LinkedIn should be. The platform is […]

🤝 A New Era of Digital Marketing Excellence In a world where the landscape of digital marketing is constantly evolving, two powerhouses in the marketing domain have decided to join forces. Lion + Panda, Inc, renowned for its strategic digital marketing and web development prowess, and Hard Media Group, celebrated for its cutting-edge video production […]

For small business owners in Ohio, especially around the Dayton area, standing out in a crowded digital landscape is a constant challenge. The key to not just surviving but thriving in this competitive environment? Video marketing. It’s not just another item on your promotional checklist; it’s a dynamic tool that can transform your engagement, advertising […]

With the capabilities of AI becoming more diversified, it’s only natural for businesses to take an interest in how this seeming marvel of technology can benefit them. It’s a journey deserving of trepidation, as even with the amazing abilities these programs claim to be capable of, it can have a negative impact on how consumers […]

As cultural trends and advancing technology become available, the client landscape alters and expects new things from creators in the modern digital marketplace. With 2023 coming to an end, it should come as no surprise that at Lion & Panda, we are analyzing the shifting field of graphic design. Each of our clients has a […]

The tradition of using pictorial images to convey purpose to the general population is by no means a new phenomenon. In past centuries, when literacy rates were almost non-existent, local businesses used emblematic images to showcase their skills. Now, branding is everything. In an era where everyone from multi-billion-dollar companies to Etsy sellers are looking […]

This October, Lion + Panda marks a significant milestone – a decade of crafting innovative digital journeys. But this isn’t just about us; it’s about the transformative solutions we’ve been privileged to deliver to our clients over the years. At Lion + Panda, our focus has always been on elevating brands in the digital marketplace. […]

In the ever-evolving landscape of the digital world, staying ahead of the curve can mean the difference between flourishing or floundering. Web design and digital marketing, in particular, have seen revolutionary transformations in the past decade alone. As we venture further into this digital age, what emerging trends can we anticipate in front-end development and […]

In the vast world of web design, there’s a subtle magic brewing, often overlooked but immensely powerful. This magic lies in the minutiae of web and app interactions, aptly named ‘micro-interactions.’ While they may seem trivial or ornamental at first glance, they hold immense potential in crafting a memorable user experience. What are Micro-interactions? Micro-interactions […]

In an increasingly digital world, websites are no longer the sole representatives of a brand’s online identity. While they are critical, a brand’s holistic online presence also encompasses a plethora of digital assets such as infographics, e-guides, videos, social media profiles, podcasts, and more. To thrive in today’s dynamic digital landscape, businesses must understand the […]

Creating Experiences At Lion + Panda, we don’t just build brands; we create experiences. When we worked with our client, the Ohio Renaissance Festival, the task at hand was not simply to market an event but to envelop visitors in a world that transports them back in time. One of our crown achievements in this […]

A website isn’t just a platform—it’s a potent tool. The mastery lies not just in creating a visually appealing website but in crafting one that works as a conversion machine. This duality—balancing aesthetics with functionality—forms the cornerstone of effective web design. Let’s explore how this fusion can lead to higher conversion rates and what the […]

In today’s digital age, your website often serves as the first point of contact between your brand and potential customers. Just as one might judge a book by its cover, many users form an opinion about a business based on the website’s design. With the significance of first impressions in mind, it’s crucial to understand […]

As we mark Global Accessibility Awareness Day #GAAD on May 18th, 2023, it’s time to reflect, appreciate, and further advocate for digital accessibility. Digital accessibility is more than just a technological advancement. It’s a path to inclusivity, a channel to express our diversity, and a platform to empower all voices, regardless of physical or cognitive […]

As digital technology advances, it becomes increasingly important to ensure that everyone can access and use it. This is where digital accessibility comes in. Axe-Con, held by Deque Systems, brought together designers and developers to discuss how we can make the web more accessible to people with disabilities. Here are some highlights from the convention […]

Online customer reviews are one of the most vital parts of operating a business. Not only do they provide your company with invaluable feedback from a customer service perspective, but more than 60% of potential customers check Google reviews before they even visit your site. These online reviews and ratings are the first thing people […]

When looking at websites vs. web applications the differences may seem insignificant. As we expect more from our online engagement most websites include some form of web application to help draw the user into a more individualized and interactive experience. Knowing this, it becomes essential for your business to have a developed understanding of where […]

Each year brings new opportunities to make digital marketing work for you. It’s natural that the methods you use to interact with your customers with alter organically over time. As we learn more about how users find what they are looking for, major search engines develop new strategies for meeting this demand. Once these new […]